Jonas Karlsson

Developed and implemented communication and engagement strategies for new digital ways of working across Nordic clients, driving adoption of Microsoft 365.

Designed internal narratives, leadership messaging, and comprehensive communication packs to facilitate successful digital workplace transformations.

Facilitated strategic workshops with leadership, HR, IT, and communication teams to align on communication priorities and strengthen communicative leadership.

Strengthened communicative leadership capabilities within client organizations, ensuring effective message delivery and engagement during digital change initiatives.

Advised executive leaders on critical communication strategies during periods of significant organizational change, ensuring clarity and stakeholder alignment.

Designed bespoke communication strategies, compelling narratives, and impactful content to enhance organizational communication maturity.

Supported organizations in building robust communication frameworks and ways of working, fostering improved internal engagement.

Successfully managed client engagements while simultaneously holding corporate leadership roles, demonstrating strong entrepreneurial and time management skills.

Developed and executed internal communication and change strategies for a global SAP S/4HANA and Ariba implementation across 30+ markets.

Produced high-impact messaging, strategic narratives, leadership materials, and comprehensive communication kits to support large-scale business transformation.

Advised senior leaders on effective communicative leadership practices during a high-paced, complex global transformation, ensuring consistent messaging.

Translated intricate process and data topics into clear, accessible communication for thousands of co-workers, facilitating understanding and adoption of new operating models.

Developed compelling narratives that translated complex process, capability, and data shifts into human-centric terms for a global audience.

Built robust communication frameworks and comprehensive toolkits, empowering leaders and communication networks to effectively disseminate information.

Strengthened functional alignment and enhanced communicative leadership across the organization, fostering a cohesive approach to the new operating model.

Strategically managed engagement for a new global operating model, ensuring widespread understanding and buy-in among diverse stakeholders.

Orchestrated internal content creation, leadership communication, and intranet material development to support digital development initiatives.

Developed and executed global communication and learning strategies, facilitating the successful rollout of new digital tools across the organization.

Enabled over 20,000 co-workers to understand and adopt new digital tools and processes, significantly enhancing digital literacy and operational efficiency.

Designed and implemented engaging storytelling approaches to demystify complex digital transformations, fostering a positive user experience.

Designed and implemented a global communication and training strategy for a Product Lifecycle Management (PLM) rollout across 32 international markets.

Led interactive workshops, hands-on learning sessions, and provided dedicated leadership communication support, ensuring comprehensive user preparedness.

Achieved one of IKEA Food’s most successful adoption journeys for a major system implementation, demonstrating exceptional change management capabilities.

Managed complex stakeholder engagement across multiple regions to ensure successful system integration and user proficiency.

Provided strategic communication support for the significant organizational transformation from Swedwood to IKEA Industry.

Designed comprehensive communication strategies and key messaging for leadership, new processes, and evolving organizational culture.

Ensured consistent internal alignment and understanding during a critical period of corporate rebranding and structural change.

Co-created and launched a global Change Management Concept, subsequently training over 250 change champions across the organization.

Developed and executed communication strategies for critical quality leadership and transformation programs, ensuring consistent messaging.

Facilitated widespread adoption of new quality standards and operational changes through targeted communication initiatives.

Enhanced organizational capacity for managing change by empowering a network of trained professionals globally.

Spearheaded communication efforts for the global intranet rollout ("IKEA Inside"), ensuring successful adoption and user engagement across the organization.

Directed communication strategy for a global email transformation (Memo to Outlook), facilitating a smooth transition for thousands of employees.

Managed stakeholder communication and training initiatives to minimize disruption and maximize efficiency during critical IT infrastructure changes.

Developed engaging content and support materials that significantly contributed to the successful implementation of new digital platforms.